Important note: Information in this article was accurate in 2002. The state of the art may have changed since the publication date.
San Francisco Chronicle - Thursday, October 10, 2002
The city-funded ad campaign, which starts today on bus shelters and public rest rooms around San Francisco, aims to get men talking about the consequences of HIV infection, said Stop AIDS Project spokeswoman Shana Krochmal. The city is spending $37,500 on the campaign.
One ad, titled "Crix Belly," shows a man with a distended abdomen, next to the slogan "HIV is no Picnic." "Crix" is short for Crixivan, the protease inhibitor that has as one of its side effects the redistribution of fat from the face and arms to the belly and back.
Another depicts a man sitting on a toilet with diarrhea, another with facial wasting and a fourth with night sweats.
City Health Department studies indicate that gay men of all ages are less frequently using condoms and more are having unprotected sex with multiple, anonymous partners.
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