Important note: Information in this article was accurate in 2000. The state of the art may have changed since the publication date.
PRNewswire - October 2, 2000
For the sixth year of the Kids Helping Kids program, MAC will donate every cent raised by the sales of the cards to pediatric AIDS organizations in the communities in which the funds were raised. MAC absorbs all production costs and retail partners forgo their profits. The funds are used to provide daily care for children living with HIV/AIDS in the form of medical care, diapers, formula, cribs, emergency food supplies, medicine, toys and much more.
This year the cards were painted by children from the following twelve Pediatric AIDS organizations around the world:
-- Dimock Community Health Center, Roxbury, MA
-- AIDS Service Center, Pasadena, CA
-- Children's Hope Foundation, New York, NY
-- Children's Diagnostic & Treatment Center of South Florida, Fort Lauderdale, Fl.
-- Bronx Lebanon Hospital Center, Bronx, NY
-- Caring for Babies with AIDS, Los Angels, CA
-- Tuesday's Child, Culver City, CA
-- Tanya's Children, Sherman Oaks, CA; Cook County Hospital, Chicago, Il.
-- St. Mary's Hospital, London, UK
-- AIDS Service Center of Montreal, Canada
-- The Teresa Group, Toronto, Canada
The MAC Kids Helping Kids greeting card program is an initiative of the MAC AIDS Fund that is wholly dedicated to supporting men, women, and children living with HIV and AIDS. The MAC AIDS Fund is a registered Canadian charity and a not-for-profit corporation under the laws of the province of Ontario. In the United States, The MAC AIDS Fund is a project of the MAC Global Foundation, Inc., a not-for-profit corporation under the laws of the state of New York.
MAC(Make-up Art Cosmetics), the leading brand of professional cosmetics, was created in Toronto, Canada in 1985 by entrepreneurs Frank Toskan and the late Frank Angelo, and is now a division of The Estee Lauder Companies, Inc. The company's popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. MAC is now sold in over 30 countries worldwide.
For information on The MAC AIDS Fund contact:
The MAC AIDS Fund, 360 Adelaide Street West, Suite 301, Toronto, Ontario M5V 1R7, Canada, 1-800-611-1613 ext. 1218 macaidsfund.org or maccosmetics.com ** HIV/AIDS statistics information effective as of December 1998 from UNAIDS.
SOURCE MAC Cosmetics
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