AEGiS-PRn: Advertising Community Bands Together to Raise Money for AIDS Charities At the Third Annual Madison Avenue Sellout; Ivana Trump Joins the Cause at November 3, 1999 Event To Be Held At The Tent at Lincoln Center

Important note: Information in this article was accurate in 1999. The state of the art may have changed since the publication date.

Advertising Community Bands Together to Raise Money for AIDS Charities At the Third Annual Madison Avenue Sellout; Ivana Trump Joins the Cause at November 3, 1999 Event To Be Held At The Tent at Lincoln Center

PRNewswire - October 27, 1999

NEW YORK, Oct. 27 /PRNewswire/ -- For the third consecutive year, the advertising industry will host the Madison Avenue Sellout, an auction and garage sale of products and services donated by the advertising community to benefit AIDS services. The Madison Avenue Sellout will be held on November 3, 1999 at the Tent at Lincoln Center. Madison Avenue Sellout founders Richard Kirshenbaum of Kirshenbaum Bond & Partners and Sharon Spielman, Managing Director of Jerry Fields are again co-chairing the event and are committed to an event goal of raising $400,000, doubling last years' contributions of $200,000. Additionally, Ivana Trump has joined the cause this year and will be participating in the event.

Proceeds from the event will benefit the UJA-Federation AIDS Initiative, the lead organization for the event and one of the New York area's largest providers of services to people with AIDS, and the American Foundation For AIDS Research (amfAR).

"Last year 22 advertising agencies and 650 people came out to support this event. In just two short years, this has become the largest event in the industry. We are continuing to expand with the inclusion of Interactive agencies and Public Relations agencies this year," said Sharon Spielman, Managing Director, Jerry Fields.

"The Madison Avenue Sellout is the only ad industry event that actually gives as much to the charity as it does to the hearts of those participating in it," said Richard Kirshenbaum, Co-chairman, Kirshenbaum Bond & Partners. "And I'm looking forward to finding some great stuff myself!"

"We're very excited about the event this year," said Marty Pompadur, executive vice president, News Corp Limited, and co-chair of UJA-Federations Entertainment, Media & Communications Division. "AIDS services are such an important part of what we do, and we're thrilled to join hands with Sharon and Richard, and the entire advertising industry, in the fight against this terrible disease."

The Madison Avenue Sellout is open to both the advertising community and the public. Admission is $75 in advance and $85 at the door for both advertising executives and the general public. Junior tickets are available for $35 for people who have under five years' experience in the advertising business.

The Madison Avenue Sellout is sponsored by Kirshenbaum Bond & Partners, Jerry Fields Associates, Avrett Free & Ginsberg, excite.com, AdWeek, Seagram's Americas, Advertrailer with strategic partners 3M and GM Nameplate and Sotheby's Fashion Department.

For further information about attending the event or if your agency is interested in participating, call The Madison Avenue Sellout Hotline at: 212-836-1490, or visit the event's Web site at http://www.mad-ave-sellout.org.

UJA-Federation is the largest local philanthropic organization in the world. It is a major source for private funding of social services in New York, Israel and in Jewish communities in 50 countries. Its various campaigns and income initiatives raise more than $200 million annually for human services, cultural and educational programs. Funds are allocated among a worldwide network of beneficiary agencies.

The American Foundation for AIDS Research (amfAR) is the nation's leading nonprofit organization dedicated to the support of AIDS research (both basic-biomedical and clinical research), AIDS prevention, and the advocacy of sound AIDS-related public policy. Since 1985, amfAR has invested over $161 million in support for its programs, primarily through grants to nearly 1,800 research teams.

SOURCE UJA-Federation AIDS Initiative

CONTACT: Erin Johnson of Kirshenbaum Bond & Partners, 212-337-4004/ Web Site: /http://www.mad-ave-sellout.org/
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