Business Wire - October 25, 2007
WHAT:
The City of West Hollywood, recording artists HANSON and TOMS Shoes will join together to help fight poverty and HIV/AIDS in Africa. The partnership is a component of the City's "Global AIDS Initiative" which was created with the goal of advocating for and supporting education, outreach and funding efforts to combat the AIDS pandemic in Africa. The goal is to raise awareness about the correlation between poverty and HIV/AIDS in Africa and to inspire people to look for simple ways to make a difference in their community and the world.
A news conference to discuss the unique partnership will be held on Tuesday, October 30, 2007 at 10 a.m. at West Hollywood City Hall located at 8300 Santa Monica Boulevard in West Hollywood. After the news conference, a one-mile walk to the iconic Sunset Boulevard and a performance by HANSON will take place.
At approximately 11 a.m., following the news conference, HANSON will lead a one-mile walk to Sunset Boulevard to raise awareness of global poverty and HIV/AIDS as part of the symbolic trek. The route will start at West Hollywood City Hall and proceed west to Holloway Drive up to the corner of Sunset Boulevard and Horn Avenue to the old Tower Records parking lot in West Hollywood. (Fans interested in participating in the walk are requested to form a queue on Sweetzer Avenue on the side of City Hall). TOMS Shoes will be sold at the Tower Records parking lot, and for each pair sold, another pair will be given to children in South Africa as part of the upcoming TOMS Shoe drop set for November. HANSON will also perform a mini-concert at the Tower Records parking lot of songs from their recent album "The Walk."
Parking is extremely limited. Additional parking is available in the City lot located at La Jolla Avenue and Havenhurst Drive.
WHO:
West Hollywood Mayor John Duran; City Councilmember John Heilman; Isaac, Taylor and Zac HANSON; and Blake Mycoskie, founder of TOMS Shoes.
WHEN:
Tuesday, October 30, 2007
News Conference begins at 10 a.m.
Walk begins at 11 a.m.
WHERE:
News Conference
West Hollywood City Hall lobby
8300 Santa Monica Boulevard, West Hollywood
---
Contacts:
City of West Hollywood
Tamara White
Public Information Officer
323-848-6431
or
Hanson Inquiries:
Ken Phillips Publicity Group, Inc.
Ken Phillips
323-845-9997
kpgroup@yahoo.com
or
TOMS Shoes Inquiries:
Liza De la Torre
310-566-3174
liza@tomsshoes.com
Heidi Psyk
310-566-3174
heidi@tomsshoes.com
071025
BW071031
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