SAN FRANCISCO, Nov 3, 2006 (AFP) - Apple added an eight-gigabyte iPod nano to the host of hip products being marketed to help rocker Bono's "RED" project raise money to battle AIDS in Africa.
The U2 frontman and Bobby Shriver founded RED, which enlists renowned brands such as Giorgio Armani and Gap to make product lines that devote part of their revenues to the Global Fund to Fight AIDS, Tuberculosis and Malaria.
Red versions of Apple's nano, the world's most popular MP3 player, were created with Bono's help.
The higher-capacity RED nano was inspired by "outstanding customer demand" that followed the introduction of a four-gigabyte model in October, according to Apple.
"Customer response to the iPod nano RED Special Edition has been off the charts," Apple vice president Greg Joswiak said in a release.
"We're thrilled to add a second model with eight gigabytes of capacity, enough for 2,000 songs, so customers have yet another choice in supporting this important cause."
Ten dollars of the sale price of each RED nano would go to Global Fund programs. The four-gigabyte model was priced at 199 dollars and the eight-gigabyte model at 249 dollars.
The Global Fund was established in 2002 with the support of the world's leaders and UN Secretary General Kofi Annan to increase resources to fight the three devastating diseases.
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